MTV Video Music Awards, Video On Demand, Radio Show, World Cup Resolution(s), "Roar"

CREATION MANAGEMENT COMMERCE DISTRIBUTION/DELIVERY CONSUMPTION INSPIRED BY NAB SHOW

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September 13, 2013

Here are stories we thought you might be interested in from Connect 2 Media & Entertainment. TELEVISION MTV's Video Music Awards: Live Streaming, Social Media and Second-Screen Experiences While capturing slightly more than 10 million viewers on good old-fashioned "cable television" is a respectable number unto itself (especially in the dog days of summer), MTV's Video Music Awards broadcast on August 25 was skillfully marketed as a multifaceted second-screen social media event that still has some lingering buzz heading into the fall. Read More» INSPIRED BY NAB SHOW Broadcasters Step Up to Lead National Conversation on Mental Health "With unrivaled reach into homes in every community across America," explains Gordon H. Smith, President and CEO of the National Association of Broadcasters, "broadcasters have a powerful platform to encourage young people to start talking about mental health and encourage them to seek help." Read More» LIVE/PUBLIC SPACES World Cup Could Be 8K, 4K and 3D FIFA's host broadcast partner says both 8K and 4K are possible options for shooting next year's World Cup, while a 3D live production is also on the cards thanks to interest from China. Read More» ADVERTISING Evolution in Emoji: Mobile Messaging for Katy Perry's "Roar" Lyric Video Katy Perry went digital for the launch of her recent hit, "Roar," the first single from her forthcoming album Prism. Perry and label Capitol Records released an SMS-inspired lyric video for "Roar" that features mobile messaging service WhatsApp and ping-pong style conversations created from a mix of text and emoji. Read More» RADIO Sessions Focus on Crisis Planning A comprehensive emergency plan is a key element in recovering from a catastrophic event. In many cases, experience is the best teacher. Read More»   GAMING Sony PlayStation Recording Studios: Building the Future of Game Sound There really are no precedents for what Sony Computer Entertainment America has done over the past seven years in its ongoing commitment to raising the quality of game sound. Read More»   DIGITAL MEDIA Apple Welcomes iPhone Twins Apple introduced two iPhones for the first time since the original iPhone's 2007 launch, unveiling a flagship 5S and a lower-priced 5C to segment the market. Read More»   TELEVISION It's A New Season For Video On Demand When consumers use VOD instead of a DVR, it's better for networks because commercial skipping is often disabled, which means higher C3 ratings and more ad revenue. Read More»   More Articles & Insights Live from Outside Lands: How Springboard Productions Streamed the Festival » Shuman Eyes Evolving Digital Dash » NBC Sports Gives Viewers Unprecedented Perspective » Localization Innovation: Advances in Interactive Advertising» Seeing the Future of the Second Screen »

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